Privacy Policy

Privacy Policy

1. Our Commitment to Privacy

Welcome to Bluezshirt.com (the “Site”). Bluezshirt (“we,” “us,” or “our”), operated by Cassie Bernal LLC, values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and protect information about you when you visit our Site, purchase our apparel products (“Products”), subscribe to our communications, or otherwise interact with us.

By using our Site or providing us with your information, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not access or use our Site.

2. Information We Collect

We collect information to provide and improve our services. The types of personal information we may collect include:

  • Identifiers: Such as your name, email address, postal address (for shipping and billing), phone number, IP address, and account credentials (if you create an account).

  • Commercial Information: Details about the Products you purchase or consider, order history, payment information (processed securely by third-party payment processors – we do not store full credit card numbers), and shipping information.

  • Internet or Other Electronic Network Activity Information: Information about your interaction with our Site, such as your device type, operating system, browser type, referring URLs, pages viewed, links clicked, time spent on pages, and dates and times of visits. This is often collected automatically via cookies and similar technologies.

  • Communications: Records and copies of your correspondence if you contact us via email, phone, or contact forms.

3. How We Collect Your Information

We collect information in several ways:

  • Directly From You: When you make a purchase, create an account, sign up for our newsletter, contact customer service, or voluntarily provide information through forms or surveys.

  • Automatically As You Navigate the Site: Through the use of cookies, web beacons (pixels), server logs, and other tracking technologies that collect information about your equipment and browsing actions.

4. How We Use Your Information

We use the information we collect for various legitimate business purposes, including:

  • To Provide and Fulfill Services: Process your orders (including coordinating production with our partners for made-to-order items), manage payments, arrange shipping, handle returns and exchanges, and provide customer support.

  • To Improve Our Site and Offerings: Analyze trends and user behavior to enhance website functionality, improve user experience, develop new products, and optimize our services.

  • To Communicate With You: Respond to your inquiries, send order confirmations and shipping updates, provide requested information, and send administrative messages.

  • For Marketing and Promotions: With your consent where required by law, send you email newsletters, special offers, and information about products or events we think may interest you. You can opt-out of marketing communications at any time.

  • For Security and Fraud Prevention: Monitor for fraudulent transactions, protect the security and integrity of our Site and business, enforce our terms, and prevent illegal activities.

  • To Comply With Legal Obligations: Meet legal and regulatory requirements, respond to lawful requests, and defend our legal rights.

5. How We Share Your Information

Bluezshirt does not sell your personal information. We may share your personal information with third parties only in the circumstances described below:

  • Production Partners: Because our Products are made-to-order, we share necessary information (such as product specifications, design files, and shipping address) with our trusted, vetted production partners solely for the purpose of manufacturing and fulfilling your specific order. These partners are contractually obligated to protect your information and use it only for fulfillment purposes.

  • Service Providers: We engage third-party companies and individuals to perform services on our behalf (e.g., payment processing, shipping carriers like USPS/UPS/DHL, email marketing platforms, website hosting, data analytics, customer service tools). These service providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

  • Legal Requirements & Protection: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency), or if we believe in good faith that disclosure is necessary to protect the rights, property, or safety of Bluezshirt, our customers, or the public.

  • Business Transfers: If Bluezshirt or Cassie Bernal LLC is involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or a portion of its assets, your personal information may be sold or transferred as part of that transaction. We will notify you via email and/or a prominent notice on our Site of any change in ownership or uses of your personal information.

  • With Your Consent: We may share your information for other purposes not described in this policy if we notify you and obtain your consent.

6. Cookies and Tracking Technologies

We use cookies and similar technologies (e.g., web beacons, pixels) to operate and personalize the Site, analyze traffic, remember your preferences, facilitate essential functions like shopping carts, and potentially assist with advertising efforts. You can typically manage cookie preferences through your web browser settings. Please note that disabling certain essential cookies may impact the functionality of the Site.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect the personal information we collect against accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or access. However, no method of transmission over the Internet or electronic storage is 100% secure. Therefore, while we strive to protect your personal information, we cannot guarantee its absolute security.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements, resolving disputes, and enforcing our agreements. When your information is no longer needed, we will securely delete or anonymize it.

9. Your Privacy Rights (Including California Residents)

Depending on your jurisdiction, you may have certain rights regarding your personal information. California residents, under the California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA), have specific rights, including:

  • Right to Know/Access: Request information about the categories and specific pieces of personal information we have collected about you, the sources of collection, the purposes for collecting it, and the categories of third parties with whom we share it.

  • Right to Delete: Request the deletion of your personal information, subject to certain exceptions (e.g., completing a transaction, legal obligations).

  • Right to Correct: Request correction of inaccurate personal information we hold about you.

  • Right to Opt-Out of Sale/Sharing (for Cross-Context Behavioral Advertising): While we state we do not “sell” data in the traditional sense, you may have rights related to the “sharing” of data for targeted advertising purposes. (You may need a “Do Not Sell or Share My Personal Information” link if applicable).

  • Right to Limit Use of Sensitive Personal Information: (If applicable based on data collected).

  • Right to Non-Discrimination: You will not be discriminated against for exercising your privacy rights.

To exercise your rights, please contact us using the methods provided in the “Contact Us” section below. We will need to verify your identity before processing your request.

You can opt-out of receiving promotional emails from us by following the unsubscribe instructions included in those emails or by contacting us directly.

10. Children’s Privacy

Our Site is not intended for children under the age of 16, and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16 without verification of parental consent, we will take steps to delete that information. If you believe we might have any information from or about a child under 16, please contact us.

11. Third-Party Links

Our Site may contain links to websites or services operated by third parties. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party site you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. We will post the updated policy on this page and indicate the date of the latest revision at the top (“Effective Date”). Your continued use of the Site after the Effective Date constitutes your acceptance of the amended policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us: